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Capital CMG

Personalized Video Engine

The team at Capital CMG needed a digital activation that could engage fans at a time when live events and touring were massively limited due to the global pandemic. We developed a digital fan experience that consisted of a mobile site and cloud-based video engine that allowed fans to personalize their own music videos and star with Chris Tomlin, Florida Georgia Line, and Thomas Rhett.

Personalized Video Engine
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Details

When visiting the site, fans could type in what they were thankful for and then upload pictures to be included in the video. Our cloud-based platform rendered out and delivered their personal music video in minutes to their inbox. From there, fans could download or share their videos with friends on social sites. Check it out at https://thankyoulord.christomlin.com/

Credits

Our team is world-class, demonstrating our commitment to bringing our A game to every engagement. Here are a few of our allies that helped craft this project.
Executive Creative Director / Producer
Traylor Woodall
Lead Developer & Architect
Justin Eslinger
Technical Director
Kevin Harkness
Design Director
Daniel Petrino
Front End Developer
Cody Parnell
UI / UX Designer
Micah Sledge
Producer
Addi Forras
Animator
Kyle Jones
Animator
Rafael Braga
Illustrator
Lily Claudio

LP

Storybrand

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