Vanderbilt 'Find Your Impact' Campaign

We love it when a client brings a project that opens up opportunities to explore new techniques and effects. As our team worked with Vanderbilt to develop the ‘Find You Impact’ campaign, we found a double exposure treatment thatĀ helped amplify and visualize the heroic journeys of Vanderbilt students, alumni, and faculty. The creative challenge then became finding the right ‘interior’ footage that matched the movements of our students. The deliverables of this campaign were a :30 broadcast spot, multiple :10 ads and large format print pieces for the BNA airport. Principle videography was filmed on a Phantom camera at 500fps.

Vanderbilt University

CREDITS

Executive Creative Director – Traylor Woodall

Executive Producers – David Perry and Brian Altman

Design Director – Daniel Petrino

Producer – Jennifer Bonoir

Animators – Eric Stars, Daniel Petrino, Carson Carr, Kevin Harkness

Sound Design – Carson Carr